Autodesk

Autodesk

Design and make software for architecture, engineering, construction, and entertainment industries.

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Social Media & Influencer Manager, Media & Entertainment

Drive social, creator & influencer programs to generate signups and upgrades for Flow Studio.

New York, New York, United States
113k - 182k USD
Full Time
Expert & Leadership (13+ years)

Job Highlights

Environment
Office Full-Time

About the Role

• Develop and execute platform‑specific social strategies (TikTok, Instagram, LinkedIn, X, YouTube) that drive sign‑ups and upgrades. • Own the editorial calendar and publish high‑velocity short‑form content multiple times daily. • Transform event moments into scalable assets and art‑direct creative with agencies and freelancers. • Design, launch, and manage creator, influencer and UGC programs, handling briefs, licensing, compliance, onboarding, payments and performance reporting. • Manage external creative partners and independent contractors, overseeing production, budgets, timelines and quality. • Align messaging, content schedules and KPIs with cross‑functional Brand, Product, Community, Strategy, Education, Demand‑Gen and Paid Media teams. • Maintain deep knowledge of AI creative tools and creator workflows to inform content and measurement. • Operate a high‑velocity content engine that supports repeatable workflows and scalable short‑form video production. • Manage agency and contractor relationships to deliver on brief, tight timelines and budgets. • Apply strong analytics and experimentation skills to prioritize optimizations that improve conversion metrics.

Key Responsibilities

  • social strategy
  • editorial calendar
  • influencer programs
  • creative partnerships
  • ai tools
  • analytics optimization

What You Bring

• Demonstrate revenue‑first social leadership with proven impact on trials, sign‑ups or upgrades. • Exhibit creator‑influencer expertise, including brief development, licensing and FTC compliance. • 8+ years of social, content, creator or product marketing experience with measurable business impact. • Portfolio of platform‑differentiated social work (TikTok/IG Reels, LinkedIn, X, YouTube) and compelling copy. • Hands‑on short‑form video production experience and willingness to travel for events. • Proven experience running influencer/creator programs with licensing and compliance. • Deep familiarity with AI creative‑tool market and practical use of AI in social workflows. • Excellent written and verbal communication and robust project‑management capabilities. • Ability to thrive in fast‑paced, ambiguous environments while scaling processes and maintaining quality.

Requirements

  • 8+ years
  • ai
  • tiktok
  • video production
  • project management
  • leadership

Benefits

Autodesk values a culture of inclusion, diversity, and belonging, fostering an environment where every employee can thrive and contribute to building a better world. Employees benefit from competitive compensation, comprehensive health and financial benefits, and opportunities for professional growth within a purpose‑driven company. Salary transparency is a priority: U.S.‑based roles offer a base salary range of $112,600 to $182,160, complemented by bonuses, stock grants, and a full suite of benefits. Autodesk is an equal‑opportunity employer committed to diversity and invites candidates to join our talent community for future opportunities. • Competitive base salary $112,600–$182,160 plus bonuses, stock grants and comprehensive benefits. • Access to health, financial, wellness and paid‑time‑off programs through Autodesk’s benefits portal.

Work Environment

Office Full-Time

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