Sales and Marketing Director

About the Role

Key duties include achieving monthly move‑in and census goals through lead management, presentations, event planning, and accurate CRM documentation. The director will deliver pre‑planned resident and family presentations, oversee move‑in logistics, collaborate with the executive director and clinical staff, and develop marketing strategies within budget. Additional responsibilities involve building referral networks, scheduling business‑development appointments, and training team members on the sales process. • Achieve monthly move‑in and census targets through lead conversion and CRM documentation • Deliver pre‑planned presentations to prospective residents and families • Coordinate all aspects of move‑ins, ensuring compliance with state guidelines • Collaborate with executive director, RCD, and team to support sales efforts • Develop and execute marketing strategies within budget (lead gen, events, campaigns) • Schedule face‑to‑face business development appointments with referral sources • Train and coach team members on tours, phone inquiries, and sales processes

Key Responsibilities

• ▸lead management
• ▸presentations
• ▸move‑ins
• ▸marketing
• ▸business development
• ▸team training

What You Bring

Ideal candidates have at least three years of senior‑living sales experience—preferably in the Leesburg market—with a proven track record of meeting sales goals. They demonstrate polished communication skills, professional demeanor, strong organizational ability, and proficiency with sales‑tracking software and Microsoft Office. A high school diploma is required; a bachelor’s degree and a clean driver’s license are preferred. • Minimum 3 years senior‑living sales experience (preferably Leesburg market) • Proven record achieving sales and census goals • Strong written and verbal communication with polished professional appearance • Highly detail‑oriented, organized, and self‑motivated; manages multiple tasks • Proficient in sales tracking software and Microsoft Office; quick to learn new tools • High school diploma required; bachelor's degree preferred • Valid driver's license with clean driving record

Requirements

• ▸senior living
• ▸sales software
• ▸microsoft office
• ▸bachelor's
• ▸high school
• ▸driver's license

Benefits

Allegro Living offers a competitive base salary with commission potential for each move‑in and high occupancy rates, plus a comprehensive benefits package that includes medical, vision, dental, short‑term disability, basic life insurance, flexible paid time off, recognized holidays, a birthday day off, and a 401(k) with immediate vesting employer match and education reimbursement. Spring Arbor fosters a family‑like environment where residents feel loved and staff work as an inclusive community. The organization operates senior‑living communities across multiple states, offering residential assisted living, memory care, and other services. Allegro Living and Spring Arbor are equal‑opportunity employers, valuing diversity and merit‑based hiring. • Competitive base salary • Medical, vision, and dental coverage effective the first of the month after hire • Company‑provided short‑term disability and basic life insurance • Flexible paid time off, recognized holidays, one floater day, and birthday off • 401(k) with immediate vesting employer match and educational reimbursement

Work Environment

Office Full-Time