Brand Social Media & Influencer Manager

About the Role

The Brand Social Media & Influencer Manager (P3) at Autodesk is an individual contributor tasked with executing influencer and creator relationship programs that support the company’s Brand Social strategy. The role emphasizes operational excellence, relationship management, and campaign execution within established frameworks while driving continuous improvement. Operating with moderate autonomy, the specialist manages defined scopes of work and collaborates cross‑functionally to deliver high‑quality results aligned with brand and business priorities. Key responsibilities include executing influencer and creator activations that align with brand and campaign priorities, managing timelines, approvals, and publishing coordination, and ensuring all influencer content complies with Autodesk’s brand, legal, and disclosure standards. The manager builds and maintains productive relationships with creators, influencers, and advocates, handling outreach, onboarding, briefing, and ongoing communication while keeping accurate documentation, trackers, and performance records. Cross‑functional collaboration is essential; the role partners with Brand Social, PR, Campaign Marketing, Legal, and Procurement teams, supports agency partners in sourcing and contracting, and coordinates efficiently across time zones and global stakeholders. Performance measurement and optimization involve tracking metrics, reporting on campaign outcomes, identifying trends and insights, and contributing to process improvements and playbooks. • Execute influencer and creator activations aligned with brand and campaign priorities. • Manage timelines, approvals, publishing coordination, and ensure compliance with brand, legal, and disclosure standards. • Build and maintain relationships with creators, influencers, and advocates; oversee outreach, onboarding, briefing, and ongoing communication. • Maintain accurate documentation, trackers, and performance records for influencer programs. • Partner with Brand Social, PR, Campaign Marketing, Legal, and Procurement teams; support agency partners in sourcing, contracting, and execution. • Coordinate efficiently across time zones and global stakeholders. • Track performance metrics, report on campaign outcomes, and identify insights to improve future activations. • Contribute to process improvements and develop influencer marketing playbooks.

Key Responsibilities

• ▸influencer activation
• ▸timeline management
• ▸compliance review
• ▸creator relations
• ▸performance tracking
• ▸process improvement

What You Bring

P3 capability indicators require solid judgment within defined guidelines, independent delivery with limited supervision, clear communication, appropriate risk escalation, and consistent application of best practices across programs. Minimum qualifications include a bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent experience), 3–5 years of experience in social media, influencer or digital marketing, hands‑on management of influencer relationships, and a strong understanding of major social platforms and influencer ecosystems. The ideal candidate owns the execution of defined influencer programs, contributes to global Brand Social initiatives with regional adaptation, and influences brand perception, reach, and engagement through trusted third‑party voices while operating within established strategy, budgets, and governance models. • Demonstrate solid judgment, independent delivery, clear communication, and appropriate risk escalation within defined guidelines. • Possess 3–5 years of experience in social media, influencer or digital marketing and hands‑on influencer relationship management. • Hold a bachelor’s degree in Marketing, Communications, Business, or equivalent practical experience. • Own execution of influencer programs, adapt global initiatives regionally, and influence brand perception through third‑party voices while operating within established strategy, budgets, and governance models.

Requirements

• ▸social media
• ▸influencer
• ▸digital marketing
• ▸3-5 years
• ▸bachelor's
• ▸judgment

Benefits

Employees receive comprehensive health, financial, and wellness benefits, a salary range of $76,400 to $131,890 for U.S. roles (subject to experience and location), and additional compensation such as bonuses, stock grants, and a robust benefits package.

Work Environment

Office Full-Time