Senior Sales Trainer - DMV

About the Role

The Senior Sales Trainer for the DMV area develops, coaches, and enables sales performance across the Closets and Garages businesses. Working closely with the Regional Sales Manager, the trainer oversees new‑hire onboarding, conducts classroom and field training, provides follow‑up coaching, and implements targeted support for under‑performing reps to meet KPI expectations. This hands‑on role blends training design, field coaching, process discipline, and performance improvement to ensure consistency and execution across the territory. • Own and execute the new hire sales training program for Closets and Garages, including interviewing, classroom, virtual, and in‑field training. • Deliver training on sales process, product knowledge, design fundamentals, objection handling, closing techniques, systems usage, and paperwork standards. • Partner with the Regional Sales Manager to ensure new hires are fully trained and field‑ready before appointments. • Coordinate training classes, handling accommodations, meals, documentation, sales kits, and samples. • Track onboarding progress, system access, software setup, and training resources. • Conduct skill‑gap analysis, develop training materials, and evaluate training effectiveness. • Lead ongoing sales, design, and process training to improve close rate, average ticket, design accuracy, service reduction, and engineering guideline adherence. • Provide paperwork training and quality control, including spot‑checking designs and job documentation for accuracy and compliance. • Support field designers with design questions, technical errors, and product/accessory specifications. • Identify Design Consultants needing extra support and, with the Regional Sales Manager, deliver targeted coaching, follow‑up training, and improvement plans to meet KPI goals. • Conduct ride‑alongs, shadowing, and follow‑up coaching to reinforce standards. • Maintain strong field presence to observe customer interactions and model best practices. • Act as an extension of the Regional Sales Manager to reinforce accountability and execution standards. • Support sales‑related projects such as training materials, playbooks, SOPs, sales tools, scripts, presentations, and job flow improvements. • Assist with rollouts of new products, pricing, programs, and sales initiatives. • Partner cross‑functionally with Operations to align training with install and service expectations. • Provide administrative support within Closet Pro, including backend functionality and process support. • Stay current on market trends, product updates, and corporate sales environment changes. • Assist with scheduling, prioritization, hiring input, and performance feedback as needed.

Key Responsibilities

• ▸training delivery
• ▸onboarding tracking
• ▸skill gap
• ▸quality control
• ▸design support
• ▸playbooks

What You Bring

The position is exempt, salaried, and includes standard Renuity benefits. Work is performed primarily in an office setting with moderate noise, but requires regular travel within the territory, occasional evening or weekend virtual support, and physical ability to sit for long periods and lift up to 35 lb. A background check is required, and the company is an equal‑opportunity employer that values diversity and provides accommodations as needed. • 3‑5+ years experience in in‑home sales, sales leadership or sales training (in‑home improvement preferred). • Strong understanding of consultative, one‑call‑close selling. • Proven ability to coach sales skills and execution discipline. • Experience in design‑driven sales environments (closets, garages, or similar). • Highly organized, detail‑oriented, and process‑focused. • Comfortable delivering training in group settings and one‑on‑one. • Data‑driven with ability to diagnose performance and process issues. • Willingness to travel within the territory. • High school diploma; some college preferred. • 2 years design experience required. • 2 years CAD hands‑on experience required. • Demonstrated spatial reasoning ability and design problem‑solving skills. • Ability to guide and provide feedback to sales designers to strengthen knowledge and skills. • Excellent communication and interpersonal skills. • Ability to align clients and internal partners on design, payments, ordering, and technical support. • Proficient with Microsoft Office 365 Suite and able to learn job‑specific software; CAD skills critical; ClosetPRO experience preferred. • Able to sit for long periods at a desk and occasionally lift or move up to 35 lb. • Travel required, including occasional evening and weekend virtual support.

Requirements

• ▸cad
• ▸office 365
• ▸closetpro
• ▸sales experience
• ▸consultative selling
• ▸travel

Benefits

• Territory Average Ticket to budget. • Training quality metrics: time‑to‑first sale, % of graduates hitting 60‑day KPIs, and retention rate (reps retained at 180 days ÷ reps who passed training).

Work Environment

Field